was created from the union of two of Atlanta’s most dynamic real estate professionals, Ally May and Seth Williams, who bring complementary strengths to every client relationship. Together under Atlanta Fine Homes Sotheby’s International Realty, they have established a group defined by sophistication, strategy, and a shared vision of delivering an elevated experience at every stage of the buying and selling process.

Ally May has long been celebrated within Atlanta’s community for her exceptional eye for interior design and her innate ability to see not just what a home is, but what it can become. Her background in design and her reputation as a trusted tastemaker allow her to guide clients in presenting their properties at the highest level, while also helping buyers recognize hidden potential. She has become a recognizable name in Atlanta for those who value homes that reflect both beauty and function.

Seth Williams is widely known as a marketing innovator in today’s competitive Atlanta real estate landscape. With a reputation as a sought-after strategist and brand builder, Seth brings a deep knowledge of real estate marketing, social media, and storytelling. His skill in positioning properties through design-forward campaigns has helped set record-breaking sales and placed clients’ homes in front of the right buyers with precision. His ability to blend data-driven strategy with creative presentation has made him a respected voice in the industry.

Together, Ally and Seth formed the Ally + Seth Group to combine their individual talents into one powerful team, committed to serving their clients with unmatched resources and perspective. Their collaboration strengthens every part of the real estate journey—bringing design, marketing, negotiation, and client service into one seamless experience. It is the evolution of two leading professionals who came together to grow stronger and to better serve Atlanta’s thriving real estate community. With a foundation rooted in design, strategy, and Sotheby’s International Realty’s global network, Ally and Seth are redefining what it means to buy and sell property in Atlanta.